When ‘SUCCESS’ Is Part of Your Culture You Create This…


At ActionCOACH MetroNorth their culture is S.H.I.T. — Success, Happiness, Integrity, Teamwork.  They take their culture seriously.  So serious, it’s written on their training room wall.  It truly is the heart of their business.  It’s in their DNA. Results and client retention go hand-in-hand.  Because their client retention is 34 months, it’s not possible to mentally remember all the challenges each client has pushed through, every win each client has been able to celebrate.    This is why Action has created a Success Binder for each client.

David and Tracy Ford, owners of ActionCOACH MetroNorth, are on a mission to change the economic landscape of their communities.  In order to do so, they have created a personalized tool for each of their business owner clients.

“As coaches, and as a coaching firm, it’s so very important for our clients and us to see tangible progress.  Their challenges are our challenges.  Their wins are our wins,” said Tracy.  “Documenting goals achieved, goals still on the horizon, improvements needed, and improvements made is a way of making sure we’re helping our clients gain focused action, move forward in a clear direction, and achieve real results.”

“When the time comes where clients “graduate”, these personal journals will be our gift to them.  It will be our heartfelt way of saying, ‘Thank you for letting us be part of your story,’ said Dave.

If you would like to find out more about what ActionCOACH MetroNorth business coaching can do for your business, they give a 90 Minute Free Action Plan for business owners who want change in the area of time, team, and money.