Chances are if you are cutting your way to profits, you’re just a frog in warm water.
So what else have you done to create more business? Are you doing things pretty much the same as you always have? Why haven’t you changed? Are you getting comfortable in the uncomfortable?
Unfortunately, right now many small business owners are like the frog in the video sitting in a slow boiling pot of water. We have got so used to living with less that’s it’s become the new norm for us.
WAKE UP!!! QUICK!!!! WAKE UP!!!! NOW!!! You’re in a pot of boiling water and if you don’t do something different NOW you will croak!!!
Many business owners don’t like to change especially when they have been doing it that way for so many years. Many won’t take ever take the action and do the things that are uncomfortable that will save their business, their life style, their retirement… So how do you get yourself out of the pot?
You must know your numbers in your business. What is your break even? Look at what your business expenses and your personal expenses are on a monthly basis. As well as how much does it cost to produce your product or service?
You’ll need to know some other numbers; the number of leads, your conversion rate, the average dollar sale, average number of transactions, and your profit margin. Then you will need to work the “5 Ways” formula. Just a 15% increase in each of these areas will double your business; it’s just math.
Leads x Conversion Rate = Customers
Customers x Avg. Dollar Sale x Number of Transactions = Revenue
Revenue x Profit Margins = Profit
For more information click “5 Ways” formula from Brad Sugars or watch Brad’s [rokbox text=”video “5 Ways” to massive profits”]http://www.bradsugars.tv/?p=167&autoplay=1[/rokbox].
The thing you’ll need to do is work on yourself. Start learning about marketing, sales, business and personal development.
Start dreaming again. Envision Your Best Life™ and create yourself a dream board at http://www.oprah.com/spirit/O-Dream-Board-Envision-Your-Best-LifeTM.
Now get out of the pot to create the business and life you’ve always wanted; start getting comfortable with the other uncomfortable – change!by